Privacy Policy
Hidden Pattern (“we”, “us”) provides a personalised Hidden Pattern Map and related clarity content. This policy explains what we collect, why, and how you can reach us.
1. Information we collect
- Order & map details — name, email, date of birth, and payment-related references you submit to receive your map.
- Contact & newsletter — email if you subscribe to Hidden Pattern Letters or contact us.
- Messages — if you message us on Instagram, email, or another channel you initiate (including comment-triggered DMs where available).
- Technical & analytics — device/browser basics, pages viewed, referral/UTM parameters, and conversion events, via tools such as Google Analytics and Meta Pixel / Conversions API when enabled.
2. How we use information
- To create and deliver your Hidden Pattern Map and related support.
- To process payments and prevent fraud (via our payment providers).
- To send transactional messages (order status, map delivery) and, if you opt in, occasional letters.
- To understand which content and campaigns help people find clarity — improve the site, ads, and publishing (including Instagram and Pinterest scheduling tools we operate for our own brand).
- To respond when you contact us.
3. Sharing
We do not sell your personal information. We share data only with providers needed to run the service (for example payment processors, email delivery, hosting, and analytics/ad platforms when those tools are active), under their respective terms. We may disclose information if required by law.
4. Publishing tools & social platforms
When we connect our own Hidden Pattern accounts to platforms such as Instagram, Meta, or Pinterest (including developer APIs and automations for our brand), we use those connections to publish our content and respond to people who engage with us. We do not use those APIs to collect passwords or to message people who have not interacted with our presence in ways the platform allows.
5. Cookies & similar tech
Our site may use cookies or similar storage for essential function, analytics, and advertising measurement. You can control cookies through your browser settings; some features may not work if you block them.
6. Retention
We keep order and map-related records as needed to deliver the product, meet legal/accounting duties, and resolve disputes. Marketing emails stop when you unsubscribe. Analytics data follows each vendor’s retention settings.
7. Your choices
- Unsubscribe from marketing emails via the link in any letter.
- Request access, correction, or deletion of personal data we hold about you by emailing us (subject to legal limits).
- Manage ad preferences in Meta / Google settings and your browser cookie controls.
8. Children
Hidden Pattern is intended for adults. We do not knowingly collect personal information from children under 16.
9. Security
We use reasonable technical and organisational measures to protect data. No method of transmission or storage is perfectly secure.
10. Changes
We may update this policy from time to time. The “Last updated” date above will change when we do. Continued use of the site after an update means you accept the revised policy.
11. Contact
Questions about privacy: hello@hiddenpattern.xyz
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